A MOVEMENT -
Through innovative experiences we shift the landscape of throwaway pop music and establish enduring fulfillment for artists and fans.
What is Pop Music?
We describe pop music loosely with these characteristics:
a good rhythm
a catchy melody/phrase
a chorus that repeated several times with two or more verses
Although we are a pop focused label, we lean toward the outskirts of the genre, with artists that have an alternative, electronic, dark, and/or unique edge to their sound.